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Author Archives: David

Google Adwords innovates a new feature called “Automated Rules”

Google Adwords has added a new helpful feature for automating common tasks when managing PPC campaigns.  With these automated rules, a campaign manager can help you automatically adjust bids, budgets, or ad statuses based on specific conditions that occurred during a previous period of time that the campaign was running. By using this feature, campaign [...]

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Have you heard of Schema.org and W3C Microdata formats?

Today, Web developers use HTML tags on their pages to tell the browser how to display the content; however, these tags don’t generally include semantical meaning to describe what kind of information is included.  By specifying semantical meaning within the Web page content, search engines can become more intelligent on categorizing the overwhelming amount of searchable information [...]

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Designing for Too Many Browsers

Making internet technology and Website designs that work has become increasing more challenging due to the plethora of browsers available today; in particular, quality assurance testing has become extremely challenging and time consuming.  One important consideration for saving time, is to design and program based on your targeted browser community.   So…how do you know what features are supported by each browser? The Can [...]

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Why Facebook Pages are different than Profiles?

Recently, Facebook added a feature that allows brands, small businesses, and organizations with older “profile-based” user accounts to migrate their Facebook accounts into Facebook Pages. Prior to this feature, businesses were afraid to lose fans when creating a new Facebook Page; however, it’s now advisable that any Business, Company, Brand, Artist, Entertainment, or Non-Profit Communities [...]

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Have you heard of WAC – Wholesale Application Community for Mobile?

Is there a simple way to develop for every mobile platform? The Wholesale Applications Community has been established to answer this very important consideration. In particular, their mission is to increase mobile applications market by enabling cross-platform and carrier-impendent developer support. The WAC initiative has approximately 70 members, which are mostly mobile operators such as AT&T, China [...]

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Why should you Stop. Think. Connect?

A National Cyber Security Awareness Campaign Security Officers are increasingly aware that prevention against cyber security goes way beyond keeping your anti-virus and malware software updated. In particular, organizations and individuals are facing attacks engineered through: Phone calls XSS web link redirection Email phishing SQL injection Various other social engineering or fraud-architected scams All of [...]

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Buckle up! WebP, WebM and SPDY have entered “The Browser Race”

WebP is pronounced “weppy” and it’s Google’s new WebP graphics format which has the potential to reduce image file sizes by approximately 40 percent when compared to the industry standard JPEG file formats. If you’re a skeptic like me, you can use Google’s webconv converter tool described here, to measure the results for yourself. Okay… [...]

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Google gets further along with “Real-time Searching”

“Time” has been a topic of interest for as long as there has been time to think about the topic of “time”. William Penn said, “Time is what we want most, but… what we use worst” and Jim Bishop said, “Nothing is as far away as one minute ago.” And, Albert Einstein said, “The only reason [...]

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Security Threats in 2010

Companies that utilize a public and/or a private Web site for information sharing are constantly under new security threats. And, the problem is getting worse due to automated tools that can distribute their infestations via botnets. In particular, many individuals and companies are seeing increasing attacks through social network sites because the audiences—at these social media sites—are more vulnerable and less knowledgeable on phishing [...]

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Three SEO links every Digital Agency should know about…

Digital Agencies and SEO marketers are constantly challenged to keep up with the latest techniques and trends for online search engine marketing (SEM). One simple way to stay informed and become more knowledgeable on the leading search engines is to sign up for the following three webmaster tools: Google Bing Yahoo Before any SEO efforts can produce successful results, it is extremely important [...]

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